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August 3, 2022
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SEO Guide for Article Writing in 2022
SEO Guide for Article Writing in 2022 Are you worried about how can you write search engine optimized article for your blog post or page? Well, here is a quick SEO guide for you. A simple rule to follow this SEO guide and get ranked on the search engine is to apply all the listed points. Keyword Usage • Keyword length can be 4 words. Such keywords are known as long-tail keywords or keyword phrases. • More than 4 words are not recommended in the long-tail keyword. • Use LSI (Latent Semantic Keyword) keyword (optional) • Write the keyword once in the meta description • Write the first paragraph with keyword once. The keyword has to come in the first 100 words. • Keyword usage limit: Write keyword 5 to 10 times in an article of 500 words Title, Meta Description, and URL • SEO Title word limit can be 70 but no obvious limit. Google will show the pixel size limit. So overall it is a hit and trial. • Page Url must have keyword • The meta description should have a limit of 120 to 158 characters. Try to write the main content in 120 characters. H1, H2 Tags Usage • Write the main title in H1 • Write other headings in H2 • H2 headings can be 2 to 3 for a minimum 500 words article. Note: There is no certainty about the usage of h1 an h2 tags. It is better to use with common sense like how we used to write in our notebook. Even use more headings if you have such content. Internal and External Linking • Use only relevant links. • Write the link with the correct context. • Write an anchor text. • Do not use the same anchor text every time. • Do write “no follow” tag if a link is not important for SEO. • Link those pages which are already ranking high. • Do not add so many links. Note: There is no certain link limit. Image Optimization • Use royalty-free images. • Write alt tag and title for images. • Use optimized images. Article length • Word limit can be 500 to 2000 words, even more. • Avoid repeated sentences in the article. • Write authentic content. Note: There is no certainty about the word limit but yes less than 500 words article is not really recommended. Page Design • Make sure the page load speed score is 90 or above. • The page design has to be easy to read and attractive to the audience. • The page design has to be mobile-friendly. • Make clear CTA (Call to action). • Integrate social media share. • Make AMP (Accelerated Mobile Page) for the same content (optional). Bonus Tips in this SEO guide • robots.txt should allow crawling. • The sitemap includes the page. • The page can be https (optional). Some Awesome Tools • Ahref • Semrush • Google Keyword Planner • Ubersuggest • Yoast SEO (For WordPress Websites) Please let me know in the below comment section if you want to know more about SEO. Also, stay connected for deals on tools membership as well as more SEO tips. And if you are looking for an article writer or SEO Expert then I am just a click away 🙂
July 19, 2022
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5 Quick Tips to Hire Social Media Manager
Hi, I am Taniya Parmar. I have done engineering and a masters in computer science. I have been working as a web developer and digital marketing expert for 4 years now. My portfolio consists of 200+ website projects and 150+ digital marketing projects. As a social media manager, I have worked on so many projects. And a lot of time, I got to know that my client is a novice and was cheated by some not good digital marketing expert. And sometimes, I found that the client found the right person but they failed together. And then I told them how they can identify the right person for themselves. Also, what they should avoid doing with their social media manager. This gives me an idea to write a short blog about it, which might help the other new business owners. So here are my 5 quick tips to hire social media manager for new business owners #1 Hire Authentic Social Media Manager How to know the person you are planning to hire is authentic or not? Just start asking “what project have you done? what type of strategy you do? what do you think about my project?”. The answer to all these questions will help you identify authenticity about the person. You may also find reviews about the person. Do Not: A lot of people think that a social media manager is good only if he or she has so many followers. But in actual it is not true. Social media Managers usually too much occupied with so many clients’ accounts. They love being busy with them instead of focusing much on their personal accounts. However, some of them keep someone for themselves to post on their behalf or they just automate their social media accounts. #2 Discuss What You Want It is always good to discuss your vision before you start working with someone. It is very important that you and your social media manager share the same vision of your brand. Otherwise, once a social media manager will plan out everything, you will keep asking for the change in the plan. And this may fail the campaign. Give the social media manager, competitor list, target audience, your choices of color, font style, post design or anything you feel you want to share with her/him. #3 Give space to your Social Media Manager Once you have finalized your social media manager and shared your idea of the campaign. Now just give space to the person, let her/him plan out things and strategy. Do not interfere in between. It kills the creativity of the person. Now you must be thinking if I won’t interfere then how I will get what I want. So the answer to this question is here. An authentic social media manager, always make a strategy and create content around it. And then ask the client’s view, does the client like it or not. Or the client wants to give her/his feedback or need any changes. So just be patient she/he will going to ask once she/he is ready with strategy and content. #4 Keep track of progress Always track your campaign progress. There are a lot of ways of doing it. So your social media manager must be using one of these ways. You can make a timeline like 15 days minimum or 1 month (it is standard). Do not ask every day what was the result of yesterday post or some more questions like that. Social media marketing is not a one-day thing. It takes time to get things to happen. If you are not patient then social media marketing is not something you should try. Otherwise, you will end up with loss and with a lot of frustration. Also, by staying patient, I did not mean that you need to be patient for one month, No my dear you need to be patient for months. Now you must be thinking that how to keep track of progress, what tool should be used etc. Definitely, I will write a post about it in detail. And that will not only include the answer to all your questions. But also I will share some easy to use templates and free tools. So just stay tune in 🙂 #5 Never bombard with the internet information I have listened to a lot of people, they just keep throwing stuff in messages whatever they read on the internet. And they think if we do our campaign like that then our campaign will be successful else there is no way to make things happen. I suggest that you never bombard your social media manager with all the information you read on the internet. Now ask yourself, if every company who charges 1000s of dollar to run one social media marketing campaign, Will such company share the strategy for free to everyone? The answer is NO. They just share a general idea, not the strategy. And neither the same idea nor strategy will go with every type of business. You have to have trust in your social media manager. Because if those general ideas or suggestions could help you then you would not plan to hire someone. So always remember, share everything you have in your mind or read on the internet. But never make your social media manager do the same only as you said. This may destroy your campaign because there is the least chance that the idea will work for you or you can not ask her/him in the end if it fails. I hope these 5 quick tips, will help you find the right social media manager for you. And at the same time help you make your campaign successful. Also, you can also follow these simple rules for finding digital marketing experts, web developers, software developers or anyone for your digital project. The only thing ,some of the standards will change. I will try to write about them in my coming blogs. If you have any questions or
July 19, 2022
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2020 Is For Business With Website
75% of consumers make a judgment on company credibility based on its website design. If you do not have a website or have a bad website then it may make your consumers not to trust in your company. And as we all know people prefer to do business with a company which has a good reputation. For this they do a search, find review, and check the website. Secondly, almost 30% of consumers do not consider a business, a valid entity if the business has no website. We are living in a digital age. Consider yourself as a buyer, have you ever purchased anything online from a messy website? I know the answer, it is “NO”. And having a business without a website is like having a car without an engine. I think these two points give enough reason to have a good website so I do not need to explain more about it. If you feel you don’t have a good website or you don’t have a website till now. Then it is really high time to get one. Please send me your questions or queries, I am happy to help. Also, feel free to hire me 🙂 for your elegant and stunning website design.
July 19, 2022
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How Do I Setup My Cpanel Email In Outlook
Are you struggling with outlook to setup or configure your Cpanel email? The same problem occurs with my hundreds of clients and they keep asking me “How Do I Setup My Cpanel Email In Outlook”. Then either I have to talk to them on the phone for step by step process or just do team viewer. To resolve this everyday problem, I have written the steps with screenshots. Hopefully, it will help you as well. 1. Open Microsoft Outlook on your computer. If you don’t have any mailboxes added yet, you will see Info Account Information page. Click the +Add Account button. Or if you have mailboxes set up before, go to the File tab > Info > Account Information page and click the +Add Account button: 2. Select E-Mail Account and enter your details: Your Name: the name of your account in Outlook E-mail Address: full email address Password: password for your email account Click Next, disregard any warnings that appear and proceed to the next step. If you are not able to proceed, you may need to repeat the process using the manual setup. The detailed instructions can be found below. 3. Select the Manual setup or additional server types option and click Next: 4. On the next page, select the POP or IMAP option and then click Next: 5. Enter mailbox and server details: Your Name – the name you would like the recipients of your emails to see Email Address – your full cPanel email address Password – password from your cPanel mailbox Incoming mail server:server your account is hosted on (looks like XXXXX.webhosting.com) Outgoing email server:server your account is hosted on (looks like XXXXX.webhosting.com) Require logon using Secure Password Authentication (SPA): should be unchecked 6. Next, click More Settings/b> and go to the Outgoing Server tab. Select the option called My outgoing server (SMTP) requires authenticationand selectUse same settings as my incoming mail server: 7. Go to the Advanced tab and use the following ports and encryption based on the connection type you have chosen: Incoming server (if are using IMAP): 993 port for SSL, 143 for TLS Incoming server (if you are using POP3): 995 port for SSL, 110 for TLS Outgoing server (SMTP): 465 port for SSL, 25/587 port for TLS Click OK > Next 8. When all the settings are correct, you will see the following message:
July 19, 2022
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Why Website Maintenance Is Necessary?
Hi Everyone, I am back again with the latest most asked question from my clients. That is Why Website Maintenance Is Necessary? From some time I have been answering this question some of my clients one by one at any certain point in time. It kills much of my time to explain the necessity of website maintenance. At the same time, my client has to wait for my response. This gives me an idea to write it down and make it available for everyone who is looking for an answer “why do I need to get website maintenance service.” So let’s start with the website maintenance definition “Website maintenance is a process of checking for issues, bugs, attack, and fixing them along with upgrading website files to the latest version.” Now you must be thinking about what are all these things. Basically over a period website files get corrupted or mistake happens cause the website not to work properly. We call it “issues” or “bugs”. Subsequently, external attacks on the website files like SQL injection, virus, brute force attack etc. known as attacks or hacking. Lastly, each time we make a code file with time internet changes, issues changes, attacks changes so accordingly new code files are created to overcome the website problems. So it is known as upgrading website files. What happens if you do not do website maintenance? Let me answer it in simple points Your website can suffer some minor or major functioning issues. Bugs can make your website down. An external attack can hack your website. A hacked website gets penalties from search engines like Google etc. Website SEO will affect very badly. All of these are enough to ruin your business credibility. And if you ask me to take that much risk then my answer is When website maintenance should be done? Website maintenance can be a regular process or it can be done in intervals like weekly, monthly, quarterly, annually depending upon your business or website need. Regular Maintenance: Check all website pages functioning. Website general scan for bugs. Take the website backup. Weekly Maintenance: Check all website pages functioning. Website general scan for bugs. Take the website backup. Check for website form functioning. Delete any spam comments. Update software, theme, plugins etc. Post blogs. Monthly Maintenance: Check all website pages functioning. Website general scan for bugs. Take the website backup. Check for website form functioning. Update software, theme, plugins etc. Post blogs Do website security scan. Check for broken links. Check for blogs that can be updated with new content. Analysis of website statistics. Quarterly Maintenance: Check all website pages functioning. Website general scan for bugs. Take the website backup. Check for website form functioning. Update software, theme, plugins etc. Post blogs Do website security scan. Check for broken links. Check for blogs that can be updated with new content. Analysis of website statistics. SEO Analysis and review. Technical or on-page SEO update. Check for pages that can be updated with new content and graphics. Check for website load speed and fix it. Check for overall website design if needed to update with the latest trends. Check server for core update. Check server for memory limit, traffic etc. Annually Maintenance: It is same as quarterly maintenance. But personally I do not suggest to go with annual maintenance only. Because it is too late for any website to get an update once in a year. Till that time either website will be suffering from many issues or hacked already. An important point to remember is that do not get confused with the points mentioned in each interval of website maintenance. If you are hiring someone for regular website maintenance then all the tasks of quarterly maintenance are covered but on a regular basis with certain intervals. And if you are hiring someone for quarterly maintenance only, then all the tasks will be done once in a quarter. For any website with too much traffic regular website maintenance service is recommended. For a mid-level business website, monthly maintenance is fair. And for small level business websites quarterly maintenance is desirable. Still, if you have any question please feel free to ask. Or if you are looking for someone to do your website maintenance do not forget to hire me 😀
July 19, 2022
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Top 5 Myths About Entrepreneurship
An entrepreneur is someone who pursues opportunity regardless of any resources limitations. Yeah, you know that but still have you failed your entrepreneurship? If yes then there will no other reason except Top 5 Myths About Entrepreneurship. Myth 1: You should have a perfect idea An idea comes in a mind by filtering personal fit and potential market. And this filtering process is ongoing for quite some point to finalize the idea. So having a perfect idea before analyzing everything is not possible. You should start with the first things come in your mind and then try to filter it to make an idea. Myth 2: You should have all the answers To be honest, there is no one in the world who has all the answers. Especially, not every entrepreneur can have all the answers. If you have all the answers already then might be you are looking at very small perspective or you left with nothing more to discover. Either of the two reasons is enough to fail your entrepreneurship before you think to execute it. To overcome such a mindset, you should follow the discipline entrepreneur approach. Myth 3: You should have experience Experience is something you earn overtime. It is not important that you should obtain experience in the same domain. Or you should have worked in a company which provide similar service or product. Your idea has you and your own experience towards that idea which simply makes it different from the other. Myth 4: You should go all in If you are thinking that you should leave your job or your studies or your family responsibilities to pursue your business idea. Then you are very wrong. The initial stage of entrepreneurship does not take 100% time of yours. Eventually, it works on the Pareto principle, which demonstrates that 80% of the value comes from 20% of the efforts. Therefore you should focus on finding that 20 % of things to yield 80% of the results. In this way, you can be committed to your regular thing as well as to your entrepreneurship. Myth 5: You need lots of money It is one of the biggest mistakes, an entrepreneur can make. And fail the business completely even before initiating it. In real world scenario, you do not need lots of money initially. Even most of the successful businesses were funded by family and friends. First of all, you need to prove yourself some in the market. Then money will come to you automatically. Hey, My name is Taniya Parmar. I have been running successful online businesses of website designing, digital marketing, and business consulting. I hope you enjoy reading Myths About Entrepreneurship. I write some real-time problems and their solutions in my blog. So stay tune in for the new blog. Also, feel free to ask if you have any questions.
July 19, 2022
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How to Write Search Engine Optimized Blog in 2020
You have properly written blog posts. But are you struggling to rank them in search engines? Then do not worry, you are not alone. A lot of people suffer from this problem. There is a very simple way to solve this problem. I make websites and do digital marketing for my clients. Some of them prefer to write their own articles but stuck with a lack of basic rules of How to Write Search Engine Optimized Blog. Every time I have to tell them so that they can write in a proper way. And it has made wonders in their business growth. This gives me an idea to share the same with you. So that you can rank your blogs too and get something in return after putting all your efforts. So here is a quick guide of How to Write Search Engine Optimized Blog in 2020. I hope you can be benefitted too. How to Write Search Engine Optimized Blog Quick Guide Outline: [Blog Post Title] Keyword: [Enter Targeted Keyword] Keyword MSV: [Enter Targeted Keyword’s Monthly Search Volume] Buyer /Reader Persona: [Enter Targeted Reader and/or Buyer Persona] Rule 1: Blog Post Title Make sure the title has 60 characters or less. Rule 2: Introduction Lead into the post with a short 100-200 word introduction. Be sure to highlight: The reason why what you’re talking about is important. Who, what industry, or what sector of the industry or what type of people this applies to. What you’ll be covering [i.e. “in this post, we’ll explain why (term, why (term) is important, explain how (term), and provide our answer/solution or product”]. Rule 3: What is [Term], and Why Does it Matter? Some readers may have no idea what it is you’re explaining how to do. Obviously, if what you’re writing about is well-known, you can skip the definition. After defining the term, explain why it’s important for the reader to understand the idea and/or know how to do what you’re writing about. Rule 4: How to [Task] This section should make up the bulk of the writing in your blog post. It’s enormously important for each step to have its own section header for optimal organization, clarity for the reader, and search engine optimization. Additionally, breaking instructions up by sections also lets you include visual aids for each step as needed in the form of a GIF, image, or video. It’s important to remember to be clear, concise, and accurate in the steps you provide your readers. Any extra “fluff” to the article may confuse them, resulting in some readers not achieving the results they intended. If what you’re explaining how to do is solve an equation (i.e. “How to bake a cake”), provide a step-by-step explanation and example of what are indigents, where to buy, how to bake, etc. Show all of your work so the reader can follow along easily. Rule 5: Tips and Reminders for [Term] (Optional) If you’re breaking down a difficult concept or task, some readers may still feel overwhelmed and unsure of their ability to tackle it. Break down a few suggestions on how to best approach the concept, and/or a few reminders about it. This is not a list post, so keep this shortlist to three to five pieces of advice. If you feel the step-by-step approach is sufficient, you can choose not to include this section. Rule 6: Closing Wrap up your amazing new blog post with a great closing. Remind your readers of the key takeaway you want them to walk away with and consider pointing them to other resources you have on your website. Rule 7: Call-to-Action Last but not least, place a call-to-action at the bottom of your blog post. This should be to a lead-generating piece of content or to a sales-focused landing page for a demo or consultation. Rule 8: Checklist Before Publishing Did you provide clear, actionable steps to accomplishing the task your reader needed help with? Did you provide relevant and accurate facts and stats to prove your understanding of the concept? Did you emphasize the importance of understanding this concept if it is not already well-known? Did you properly cite and backlink your sources? Did you spell check and proofread? Are there at least 4 to 6 images? Is the post 800-1,000 words at a minimum? I hope, now you know How to Write Search Engine Optimized Blog and you are going to apply on your blog posts. And if you want to apply technical SEO or On-Page SEO then do not forget to read SEO Guide for Article Writing Please let me know in the below comment section if you want to know more about SEO or you want to share your success story after applying these rules of How to Write Search Engine Optimized Blog. Also, stay connected for more resources as well as more SEO tips. And if you are looking for an article writer or SEO Expert then I am just a click away 🙂
July 19, 2022
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SEO Checklist
A lot of people think that they have the website and now they will get huge business. But this is not the reality, after getting website done for your business. You need to focus on its digital marketing. The very first thing comes in digital marketing is search engine marketing. It helps your website to be seen in search engine results. Which directly bring traffic, leads, and convert it into business or sell, whatever is your ultimate goal. Now you must be thinking what is SEO, can I get an SEO checklist to go through. I have answers to both the questions. But before that, you should know some interesting facts which will help you understand everything with a better perspective. Why do you need SEO to be done on your website? 92% of people use search engines to find information 90% of the market dominated by Google search 95% of searchers only look at the first page of Google 85% of people view highly ranked sites as more authentic and trustworthy 57% of people would not recommend a business with a poorly designed mobile website 46% of all Google searches are local 58% of searches come from mobile What is SEO? Search engine optimization is a process to increase the traffic on the website by applying various tactics to make website results in search engine search results. In simple words, it helps you to bring users on your website who, you need as readers, subscribers, buyers, or similar purposes. SEO majorly divided into four types- On-page SEO, Off-page SEO, Technical SEO, and Local SEO. Al these types help to bring organic traffic. However, there is one more type which is advertisement which brings non-organic traffic. In this method, we need to create ads on various search engines. On-Page SEO Checklist On-page SEO is a process of making website pages suitable to be ranked by search engines. In this process, content is optimized. Keyword Research Title Optimization URL Optimization Meta Description Keywords and Semantically Related Words H1 to H3 Heading Optimization Video Content Optimization Images Optimization Content length Optimization Readability Internal Linking Social Sharing Buttons Duplicate Content Off-Page SEO Checklist Off-page SEO is a process to get links in and out of the website pages to increase the ranking in search engines. This process focuses more on increasing domain authority. Link Building Brand Building Content Marketing Digital PR Social Media Forums Influencer Marketing Events Guest Posting Podcasts Reviews Content Syndication Technical SEO Checklist In technical SEO, the website is optimized to be technically sound to meet search engine standards. Setup Analytics Page Loading Speed Mobile-Friendliness Crawlability Markups Create Sitemap Create Robots.txt Fix Broken Links Fix Mixed Content SEO-Friendly URL Structure Structured Data 302 Redirects 404 Page Local SEO Checklist Local SEO is a process of making website content like their products and services easily searchable in local search by prospects and customers. Google Business Listing Business Directory Citation Reviews More reading to help yourself https://taniyaparmar.com/seo-guide-for-article-writing-in-2019/ https://taniyaparmar.com/how-to-write-search-engine-optimized-blog-in-2020/ Please let me know in the below comment section if you want to know more about SEO or you want to share your success story after applying this SEO Checklist. Also, stay connected for more resources as well as more SEO tips. And if you are looking for an SEO Expert then I am just a click away 🙂
July 19, 2022
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